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BACK BEFORE 1955 Our story began way back before 1955. The founder, Allahyarham Tn. Hj. Zainal Bin Hj. Said had visualized his dream to establish a Malaysian style of coffee powder or more to known as Kopi-O under the brand of Hang Tuah, a Malay warrior. According to folklore, his idea was not in favor to the British, which occupies Malaya during that time, due to Hang Tuah’s name could provoke and made a significant impact towards the independence of Malaya. And so, during this time, the coffee he brewed were branded as "Chap 3 Murid" (3 Student Brand).

 

 

 

 

31st August 1957 Soon after the independence, on the eve of 31st August 1957, Tn. Hj Zainal had started to produced and marketed Hang Tuah Coffee Powder Mixture (Serbuk Kopi Campuran Hang Tuah). Back then, he was the barrister, and the marketer of the whole bean, ground coffee, and spices. The business was started as a small family based type of company.

 

 

1958 In the beginning, the operation was conducted in a small enterprise, located in Sungai Lokan, Seberang Perai, Pulau Pinang. In 1958 Tuah Store was established. During his tenure, Tn. Hj. Zainal had expanded and grew his Kopi-O business nation wide.  

   

 

 

 
20th July 1974 On the 20th July 1974, A new facility (P2) was built to replace the old coffee factory in Sungai Lokan as part of the expansion plan. Due to the high demand of Hang Tuah coffee’s in the market, this new establishment was built to cater large inventory of raw coffee beans, finished products and marketing office.

 

 

2002 After 28 years operating from P2, the demand for this unique Malaysian coffee, has increased tremendously that required Hang Tuah coffee to expand our establishment to support production and storage of our products. In 2002, Hang Tuah has again built and moved into its latest facility (P3), located in Taman IKS PERDA, Kubang Menerong, Tasek Gelugor, Pulau Pinang. Aligned with modernization of Malaysia and its technology, Hang Tuah has built the P3 with adopting and synergizing with Spanish methodology, technology and machinery. As part of our Corporate Social Responsibility (CSR) on becoming environmentally friendly organization, P3 is equipped with a Smoke Control System that control and filter smokes that being produced by this facility by only allowing clean smoke (no black soot or odor) to be released to the environment. With this move, the surrounding environment the population is not affected by our operation. With its ample space, most of our company’s Operating Divisions from Logistics, Manufacturing, Production, Human Resource, Research and Development, Quality and Division are based in P3. However, the Sales and Marketing Division is located in Kuala Lumpur.